Are you starting to worry that the goals you set at the beginning of the year are unachievable? Are you worried that your business is heading in the wrong direction?
Don’t worry. With careful planning you may be able to turn things around.
Here’s some tips on what you can do to make some changes.
Don’t bury your head in the sand
Once you’ve recognised that there is a problem it’s time to create the solution. If you’ve been trying to ignore your situation for some time then it will require some strategic planning to get you where you need to be. The first step is to invest in a bookkeeper. A bookkeeper can analyse your financial data to help you to put best practices in place. You will have more clarity of your accounts and a clearer vision of where your business is heading financially.
With this information you can decide what action needs to be taken to get your business on track. It’s important to remember to keep on top of your finances. This way your business never heads in the wrong direction for too long as you can address the issues you are facing head on.
At Bluebells Bookkeeping we offer a Management Accounts service which gives you an insight into your future finances by using current and historical data. This information is really useful when setting your goals. We can discuss these reports together, so you know exactly what the data means to you and your business.
Don’t be afraid to move the goalposts
Just because you’ve not hit a deadline to achieve your goal, it doesn’t mean it’s not achievable and that you should give up. Goals are there to motivate you and give you a sense of direction. When you have a better insight into your finances you realise what’s achievable and what’s realistic.
Goals which are set, should be reviewed so ensure that they are measurable so that you can see your progress. Review your goals at least every quarter so that you can make changes to ensure you’re on the right path.
Marketing Strategy
Every business should have a marketing strategy. Creating a strategy to market your goods or services means you know exactly what you want to achieve and how you’re going to achieve it. Give your strategy a few months to kick in. If you don’t see any progress then it’s time to make some changes. Just like your goals and business plan, your marketing strategy should also be reviewed on a quarterly basis. Taking action to anything which is working as you want means you will see progression. If you continue to do the same things you’re likely to still get the same outcome.
What’s your goals for next year?
When reviewing your current position, consider your goals for next year. It’s not too early to start planning ahead. The more visibility you have on the future of your business the more successful it will be.
If you need some guidance on goal setting and want a clearer picture of your finances then we’d love to hear from you.
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